What future do you foresee for customer experience with intelligent automation? Hani Saif

In the rapidly changing business ecosystem, customer experience has become one of the most vital brand differentiators across the spectrum. Organizations that want to stay above the competition are realizing the importance of robust fraud control technology platforms, and unified intelligence platforms to ensure superior, seamless and unbroken customer experiences In this Roundtable brought to you by ETCIO Southeast Asia in association with QualityKiosk, the EMEA leaders of various industries discussed how intelligent automation can help enterprises improve customer experiences and leverage it for differentiation. The key points of discussion were: ●Why uniform intelligent platforms for managing CX are the need of the hour ●Key focus areas when choosing IA for your customer experience journeys ●Challenges organizations might face while building unified intelligent platforms ●What CX journeys of the future look like with intelligent platforms