Battlefield: Bad Company 2 Tank Commander Online Campaign
MISSION: Engage the gaming audience with a teaser campaign to promote the launch of Battlefield: Bad Company™ 2. TACTIC: The Battlefield franchise is famous for pioneering in-game vehicle use. We used this insight to bring the virtual experience back into the real world. OPERATION: A diorama was created in a public space and populated with wireless model tanks, controlled in real-time over the Internet at tankcommander.ea.com.sg. Website: http://ea.com.sg Facebook: http://facebook.com/EA.Singapore Twitter: http://twitter.com/EA_Singapore
MISSION: Engage the gaming audience with a teaser campaign to promote the launch of Battlefield: Bad Company™ 2. TACTIC: The Battlefield franchise is famous for pioneering in-game vehicle use. We used this insight to bring the virtual experience back into the real world. OPERATION: A diorama was created in a public space and populated with wireless model tanks, controlled in real-time over the Internet at tankcommander.ea.com.sg. Website: http://ea.com.sg Facebook: http://facebook.com/EA.Singapore Twitter: http://twitter.com/EA_Singapore